Apple and Steve Jobs

Apple and Steve Jobs


Carefully review how Apple handled Steve Jobs’ illness in their public communications, as outlined in the first discussion question at the end of Gower, Chapter 3, and in the additional required reading on (extra internet research on the topic is recommended). This assignment is primarily related to the Securities and Exchange Commission rules and requirements (materiality), so make sure to read that part of the chapter thoroughly. 

In discussion question #1 at the end of Gower Chapter 3, answer the following questions in writing: 

Do you think Jobs’ health condition was a material fact that should have been disclosed? Or was it indeed a private matter?

Was not disclosing the information ethically correct?

  • How might you have advised Apple to handle the issue?